Reacting Quickly and Effectively: The Basics of Successful Crisis Management

When a crisis strikes elsewhere, we often think, "It doesn't concern us, we're safe." But where does our vulnerability really lie ? When Boeing went through its internal turbulence, the repercussions destabilized far more than just the airlines. Anticipating the domino effect is what makes all the difference when everything is collapsing around us. Crisis management expert Jay Weisberger urges us to identify adjacent crises—those events which, although far apart, can trigger a chain reaction.


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